Web + Data for Mission-Driven Nonprofits
A website that gets you seen. Data that tells you what’s working.
Violet Crown Analytics is a small web-and-data practice for small nonprofits: the organizations with no IT department, no data analyst, and no time to wrestle either. If a better website means one more donor, one more foster, one more person helped, that’s the work.
Built · Measured · Meaningful
Web
A site you actually own
WordPress builds, redesigns, forms, hosting, and ongoing care. No proprietary platform, no rental; leave anytime and the site goes with you. Every build meets WCAG accessibility standards.
Web services →Not sure how yours is holding up? Run the two-minute checkup.
Data
Numbers that make sense
Cleanup, reporting, dashboards, and donor, foster, and registration systems, including the work inside your donor CRM, and an honest read on whether it’s the right one.
Data services →Not sure your numbers add up? Run the two-minute data checkup.
Why a person, not a platform
The big nonprofit website platforms rent you software. VCA is a different kind of deal.
Ownership, not rental
Your site is a WordPress build you own and can host anywhere for a few dollars a month. For a board spending donor money, never being trapped is a stewardship argument.
A person, not a queue
“Unlimited support” elsewhere means a ticket system. Here it means a named human who knows your organization, your data, and your board.
Web + data, together
The website captures the data; the data proves the website works. Nobody else offers a small nonprofit both from one trusted team.
Who I work with
Mission-aligned, small, and under-resourced, by choice. I openly decline work that cuts against those values.
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Animal rescues
Foster trackers, adoption pipelines, donor records that finally reconcile.
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First-responder mental health
Retreat registrations, attendee systems, and the reporting behind the care.
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Immigrant & legal services
Intake, case records, and donor files that hold every part of a person’s name.
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LGBTQ+ services
Intake and client records where a chosen name survives the next system sync.
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Reproductive health & rights
Donor and fund data for organizations where discretion is part of the job.
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Community organizing & advocacy
Membership, volunteers, and programs, seen clearly for the first time.
And one that isn’t a nonprofit at all, but sits right next door.
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Local businesses with heart
Small businesses that matter to their neighborhoods get the same care.
How the merge happened
“One client came for a spreadsheet cleanup. Then a registration form. Then hosting. Then a full website redesign. That wasn’t scope creep. It was the actual business trying to be born.”
A small nonprofit working in first-responder mental health · read the case study
From Field Notes
Real work, written up. The unglamorous parts included.
Spreadsheets
Why is this spreadsheet so heavy?
Eighty rows of data, 10.2 megabytes of file. Where the invisible weight comes from, how to find it, and how to take it off in about five minutes.
Read the piece →
Reporting
Nobody on the board reads row 47
One good chart does more work than a page of numbers. Here’s what that looks like in a board packet or a grant application.
Read the piece →
Prospect research
I ran a wealth screening on myself. It found someone else.
A donor prospect screening said I was an executive with a seven-figure income and a seat on multiple foundation boards. It had found a different person with my name.
Read the piece →
Fluent in the tools you already run
- WordPress
- Kadence
- WPForms
- Little Green Light
- Bloomerang
- Mailchimp
- Google Analytics
- Excel & Google Sheets
Small by choice, not by limitation
A small number of clients, served deeply, not many served shallowly. If that sounds like the kind of help your organization needs, let’s talk.
Start a conversation